Child safety requires constant vigilance on the part of parents and anyone who takes care of small children. But even those persons can be led astray, as with accident injuries from defective products that claim to be safe for kids. That was the case with a 16-month-old boy who was found strangled to death in his crib by his mother in 2007, with a window shade cord wrapped around his neck.

According to the Consumer Product Safety Commission, around 500 young children have died due to such cords since the early ’80s, or about one per month. Clearly, such shades and blinds are potentially deadly products, yet the federal government hasn’t mandated that their manufacturers make them more safe. Instead, it’s let the industry police itself.

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Each day, Americans are “hammered” with visual messages on TV and the Internet. But how many are trite, and how many are truly useful? Do we really need to know whose kitty can play the piano? Or do we need to know which defective drugs or injury accidents threaten our loved ones?

At Jim S. Adler & Associates, we’re trying to close the information gap not only in our website’s written content, but in its videos. That’s why we’ve created “Hammer TV,” a video-only Web service filled with helpful safety tips and information for keeping your family whole and healthy.

Named after longtime Texas personal injury attorney Jim “the Texas Hammer” Adler, Hammer TV hosts a variety of “Top Stories” videos on the dangers and costs of SUVs, ATVs, distracted drivers, salmonella food poisoning, uninsured motorists, defective drugs such as Paxil and — one of our biggest threats, literally — the risks posed by big rig, tractor trailer, semi truck and 18 wheeler vehicles.

But don’t worry: There’s also a human touch. Among Hammer TV’s “Top Stories” and “News on JSA Charities,” it offers looks at small children in need getting free “snow parties” or holiday clothes, and even an “up close and personal” look at the Texas Hammer himself, Jim Adler.

Hammer TV also has a touching tribute to Kevin Hills, a Texan who was killed by an 18 wheeler, and a heartwarming dedication to the staff and volunteers of Safe Kids Greater Houston, whose mission is to keep our kids safe.

Or check out Hammer TV’s “PSAs” tab for tips on road rage, water safety, kid safety and the dangers of texting while driving. Heck, you even can watch Jim Adler’s famed “TV Commercials” all in one place — and with no interruptions by annoying TV shows.

It’s all there for you — and for free — on Hammer TV. Tune in, and learn more.

Beyond that, the Texas Hammer has hard-hitting videos for you on YouTube and on Facebook.

On Facebook, check out Jim Adler’s latest flipcam interviews about Toyota’s massive stuck accelerator recall and why the Japanese automaker can’t be trusted, as well as his take on the computer screens coming to car dashboards this fall. Crazy, right?

Also on YouTube as well as on Facebook, watch the emotional video Jim Adler’s firm created for Mothers Against Drunk Driving and MADD Victim Services. Drunk drivers take a terrible toll in human life and in the anguish of victims’ survivors. This video puts a powerful face on them and is a moving reminder that we all have a responsibility to protect each other.

Call it reality TV with meaning and a message. Or call it Hammer TV. Either way, it’s here for you.

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American babies are being harmed by strollers which are supposed to protect them. Instead, certain model numbers of Alano, Passage, Travel Systems and Spree Strollers are causing fingertip amputations or cut fingers in infants who put their digits in canopy hinges as strollers open or close.

Graco Children’s Products Inc. of Atlanta, which produces the strollers sold at Target, Wal-Mart and other retailers, this week issued a recall of 1.5 million strollers, all made in China. Other retailers selling them between October 2004 and last December are Kmart, Sears, Fred Meyer, Burlington Coat Factory, AAFES, Navy Exchange, Meijer, Babies R Us and Toys R Us.

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With 19 states and the District of Columbia now making it illegal to text while driving, you wonder when Texas will wise up. So far, only municipalities have passed such laws, the biggest being Austin. And the only state law on the books protects only school children by making it illegal to text or use a cell phone while driving through a school zone.

But does this law truly protect kids? Not exactly. That’s because individual school districts still must pay for signs to be posted in school zones to warn drivers that such behavior is illegal. And if they don’t, the law doesn’t apply.

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Kids and play — an unbeatable combo. But not always. Sometimes, playground safety hazards can turn a carefree day into a traumatic trip to an emergency room.

Safe Kids USA, an organization supported by Jim Adler, founder of Jim S. Adler & Associates, knows the numbers. Safe Kids finds that 200,000 children yearly wind up in an ER after a playground mishap. Of those, about 90,000 suffer serious injuries, such as a broken bone — and 15 kids die.

Vigilant parents can keep such harm from happening, starting at home and extending to the proper maintenance of playground facilities.

As USA Today warned in a recent report, parents should ensure their kids aren’t wearing necklaces or clothing with drawstrings near the neck. Such things can get snagged on playground equipment and, with a fall, can choke a child — perhaps strangle him or her. So don’t even leave home when such a hazard dangles from a child’s neck.

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July 4th weekend is a time to celebrate America’s liberty. Yet our liberties don’t include driving while impaired, a misjudgment which claims almost one third of all traffic deaths yearly, and an even higher 40 per cent of all traffic deaths on the mid-summer holiday.

Alcohol abuse by drivers crosses all geographic and socioeconomic lines. But motorcyclists have the highest proportion of alcohol abuse of any drivers on the road, and thus more motorcyclists die in traffic accidents on Independence Day than on any other day of the year.

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In June, Texas lost an average of one child a day to drowning. That’s 30 of the state’s 60 child drownings for the entire first half of the year, and all in one month — a month when pool activity escalates, and so do kids’ chances of losing their young lives.

The Houston Chronicle reports that this June, in fact, was the state’s deadliest month for child drownings since such tallies were taken starting in 2005. A majority of child drowning victims were toddlers 1 to 4 years old who succumbed in private home swimming pools.

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